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SEO


Origin of Google and SEO(Search Engine Optimisation)

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SEO
In the year 1995, Larry Page and Sergey Brin began collaborating on an enquiry
engine called BackRub.BackRub operated on Stanford servers for quite a
yearGeventually taking up too much bandwidth to suit the university so, 2 years
hence, Larry and Sergey decide that the BackRub program needs a replacement name.
After some brainstorming, they are going with Googlefia play on the word @googol,@ a
mathematical term for the amount represented by the numeral 1 followed by 100
zeros. the utilization of the term reflects their mission to arrange a seemingly
infinite amount of information on the web.

SEO History

SEO first began within the 1990s with people submitting a specific site to a
search engine. Search engines then programs called Spiders that might preuse the
Web, store the info and catalog the many pages it found . The search
pulled up information using an indexer that stored the varied sorts of
information for the search engine.

SEO
SEO means program Optimization meaning optimizing (changing) website so as
to rank top in search engines.

In seo there are 2 types

1. ON Page Optimization : during this , the changes are made within the web site to
rank top in search engines like google

2. OFF Page Optimization : during this , the changes are made outside the web site to
rank top in search engines.

The primary and therefore the most vital task is to understand what quite site we are
developing, what's the content in it and what are the search keywords we are
targeting for the highest ranking in search engines like google.

Step 1 : Choose your interested topic on which your are getting to open an internet site
and do seo to that website.

Step 2 : Choose the set of keywords, that you would like to rank top in search
engines.

Now, it's vital a part of seo to settle on the proper keywords for your
website, keywords that you simply are targeting must be associated with the content of your
website and that top rank in search engines is straightforward to realize and at the
same time the keywords should have maximum searches so maximum traffic.

After one has decided with the sort and therefore the content of your website, decide with
the keywords that are associated with the content of your website.

Now, a tool which might identify and tell us the set of keywords that
ranking in google or for that matter in any program , is straightforward to realize
and has good amount of traffic.

yes, the tool for this is often 'Google keyword tool'

Google Keyword Tool: This tool is employed for keyword researching, with this tool
one can easily know the competition and traffic a specific search term gets.
Based on these results we will roughly estimate the time-frame during which we will
get the highest rank, how easily we will get the highest rank and the way many visitors we
can expect to our webpage once we get the highest rank for that specific search
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